A CREATIVE STRATEGY HOUSE FOR BOLD AUTHORS
Unapologetic Press is a new kind of publisher—part creative strategy house, part publishing design studio, all parts author empowerment. We believe your book should do more than exist. It should open doors and build bridges to what’s next. That’s why every book project we take on is intentional from cover to cover.
Our approach fuses strategy, creative direction, and bold design to create immersive reader experiences and campaigns that carry your message far beyond the page. Whether you’re bringing a new book to life or reimagining one already published, we help you create a book you’re proud to claim. One that builds your brand and fuels what’s next.
Our books are build on FIVE PILLARS:
No. o1
A House of Bold Authors
We are built for the unapologetic—the founders, visionaries, creative rebels, and risk-takers. The ones who see their book as a brand-building bridge and platform, a statement piece designed to be remembered and shared.
No. o2
A House of Positioning
All our book projects begins with clarity of vision and bold positioning. It’s the power move that ensures a book stands out in culture, not just on a shelf. Together, they form the foundation that makes a book unforgettable and drives every decision that follows.
No. o3
A House
of Strategy
Strategy is the force that transforms a manuscript into a cultural statement. It’s the thread we use to ensure every decision—title, design, launch, campaign—is aligned with the book’s positioning. Without it, books fade. With it, they open doors to new possibilities and partnerships.
No. o4
A House
of Design
Design is strategy. It’s where vision takes form. From covers, to interiors, to typography, and even vocabulary—every choice we make is intentional, crafting not just how a book looks, but how it’s felt viscerally.
No. 05
A House of Experience
Immersive experiences carry a message beyond the page and into culture. Through the campaigns and activations we create, readers become participants and messages become movements—ensuring that the book lives on.
BEHIND THE BRAND
HAPPY
PLACE
CAFES + BOOKSTORES
NEVER
WITHOUT
RED LIPSTICK + PILOT V5
DRINK OF CHOICE
LEMONADE PLEASE
VACAY
SPOT
WHERE CURIOSITY LEADS
BUSINESS MOTTO
GOD IS MY BUSINESS COACH
Guilty Pleasure
K-DRAMAS!
KNOWN FOR
QUESTIONS AND MORE QUESTIONS
CRASH LANDING ON YOU. KING THE LAND. BUSINESS PROPOSAL. YOU'RE WELCOME :)
ABOUT the FOUNDER
Valerie Jeannis.
Author turned Strategist. Creative Director for Bold Books and Bold Authors.
More and more people were publishing. But the books? They didn't look good. Underwhelming covers, distracting typography, and awkward spacing left pages reading more like Word docs than published works.
Authors deserved better.
Authors kept asking for help, telling me I had a way with words and an eye for design. I resisted at first. But eventually, I said yes.
What began as quick book makeovers grew into full strategy sessions—reimagining books from cover to cover. It wasn’t enough to make a book look good. It had to be positioned. It had to be intentional. Every detail had to matter.
That’s why I built Unapologetic Press. Not as another publishing company, but as a Creative Strategy House, where books are designed to be power moves—positioning, elevating, and propelling authors forward..
This isn’t traditional publishing.
And I’m not a traditional founder.
If you’re ready to go bold, this is your invitation to do it unapologetically.
Before launching Unapologetic Press, I was reimagining my own books—studying branding, testing design, and chasing the excellence I admired in top publishing houses. What began as curiosity turned into a passion, and movement-in-the-making.
HIRING VALERIE is the BEST CHOICE YOU CAN MAKE for YOUR BOOK.
— PAULINE KERKHOFF, AUTHOR OF TURNING FAT INTO LOVE
“
Creative intelligence for bold authors. Bold moves, bold books, bold ideas. Because boring books don't build brands. Bold does.
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