BETWEEN
COVERS
The DIRTY MARTINI of MARKETING PODCASTS
THE
COVERS
WITH VALERIEJEANNIS
BETWEEN
CLOCK OUT. TUNE In.
Online Marketing,
Served Straight Up
After Hours is the unfiltered, unpolished, and intimate podcast about branding, messaging, and the the marketing moments that actually move the needle.
Hosted by Esme Martine — former fashion editor turned creative strategist — each episode cuts through the noise to explore what it really takes to build a brand. Come for the strategy, stay for the hot takes, voice notes, and the occasional marketing pep talk that feels suspiciously like therapy.
THE
IF YOUR IDEA OF A GOOD TIME IS:
Real, dishy interviews about what's working now
Fun chats about social media, marketing, and life
Actual, actionable insights and strategies
TUNE IN + CLOCK OUT / TUNE IN + CLOCK OUT / TUNE IN
BEST OF THE SHOW
How to Tell the Story You’re Scared to Say Out Loud
MESSAGING
7 Important Messaging Shifts to Make for 2025
BUSINESS
Nobody Clicked Because You Bored Them, My Memoir
MARKETING
ABOUT YOUR HOST
I’m Esme Martine — former Marie Claire editor turned marketing strategist + your After Hours host.
I started this podcast because I was tired of the recycled advice and the content that sounds like it was written by a boardroom full of “brand values” and zero guts.
Every episode, I pull back the curtain on the creative process behind magnetic brands — the strategy, the story, the aesthetic pivots, and the moments where someone finally said, “Screw it, let’s say what we really mean.” Whether I’m breaking down bold campaigns or unpacking the kind of messaging tweaks that lead to sold-out offers, this isn’t about playing it safe. It’s about showing up sharper, louder, and more you.
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CAPPUCCINOS CONSUMED
PRAISE FOR
THE SHOW
“It feels like sitting down for a late night chat with your business genius friend.”
“It feels like sitting down for a late night chat with your business genius friend.”
"Esme really breaks things down like no one else."
"Esme really breaks things down like no one else."
“It feels like sitting down for a late night chat with your business genius friend.”
PLAYLIST
The
SOLO EPISODE
BRANDING
MARKETING
SOLO EPISODE
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